Features

Every tool you need to work a wholesale deal — and none you don't.

Florida DealFlow is designed for the exact workflow of a Central Florida wholesaler. Skip the generic real estate CRMs and use software that knows what an assignment fee is.

Lead pipeline

13-stage Kanban board tuned to how a wholesale deal actually moves — from New Lead through Closed. Drag to reassign, filter by county, ZIP, motivation score, or rep.

AI lead assistant

Structured motivation scores, pain points, recommended questions, and next actions. No legal conclusions, no fake valuations — just a copilot that helps your team stay sharp.

Deal analyzer

ARV, MAO, assignment revenue, ROI, equity percentage, and deal score. Every assumption is editable and you can save multiple scenarios per property.

Repair estimator

Room-by-room with low / expected / high ranges, contractor notes, and photo attachments. Roll up the total into your deal analyzer instantly.

Cash buyer CRM

Preferences by county, ZIP, price range, strategy, and closing speed. Proof-of-funds tracking, tags, and last-purchase history.

Deal rooms

Private, shareable property pages with contractual-interest disclosure baked in. Photos, repair details, access notes, and a Submit Offer button.

Buyer portal

Cash buyers manage preferences, upload proof of funds, review matched deals, and submit offers — all with notification preferences they control.

Automation

Trigger emails, SMS, tasks, and stage changes on any pipeline event. Built-in consent tracking and one-click opt-out compliance.

Reporting

Lead source ROI, county performance, average days to contact, projected vs. actual assignment revenue, buyer engagement, and team activity.

Compliance center

Contractual-interest verification, marketing acknowledgments, consent records, opt-out logs, and full audit history in one place.